$ENRON Meme Coin Launched Despite Brand's Infamous Past

The crypto space has seen its fair share of bizarre projects, but the latest to grab attention is Enron Coin ($ENRON) – yes, that Enron. But before you start thinking the infamous energy giant is making a comeback, let’s clarify: this isn’t a corporate revival. It’s a satirical meme token launched by a group that bought the Enron brand and domain for just $275 in what might be one of the strangest rebrands in crypto history.

The person behind it all is Connor Gaydos, best known for co-founding “Birds Aren’t Real,” a satirical movement that went viral for joking that birds are actually government surveillance drones. With a background in performance art and internet culture, Gaydos has now taken his skills to crypto, turning the infamous Enron name into what some see as a social experiment and others as a money grab.

Launched on February 3, 2025, $ENRON saw a massive surge to a $700 million market cap, only to crash and stabilize around $300 million. The project’s website leans into the absurdity, calling it “performance art” and “entertainment.” Some traders are in on the joke, seeing it as an ironic masterpiece, while others think it’s just another way to cash in on hype.

Despite the controversy, the token is still pulling in serious trading volume. As of now, $ENRON is priced at $0.1589 with a market cap of $158.9M and liquidity of $12.2M. Over the last 24 hours, it’s up 106%, though short-term movements show a -0.99% dip in the past hour and a -6.73% drop over six hours. That said, buying pressure is still strong, with 9,639 buys compared to 4,199 sells—suggesting plenty of people are still betting on this meme-fueled experiment.

Of course, skepticism is running high. Critics point out short lock periods, the tainted Enron name, and the potential for this to be just another well-executed rug pull. After all, Enron is still synonymous with one of the biggest corporate frauds in history, so it’s understandable why many in the crypto space are staying cautious (so should you).